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21min chapter
Seth Godin LIVE Marketing & Business Session Part 2 | Podcast series / Marketing
Behind the Brand with Bryan Elliott
Making Positive Change
They discuss the concept of making positive change in one's current situation, even if they are tied to a paycheck or have excuses. They share a story about a yogi in a remote Indian village who bought a solar lantern to create value and bring change to his community. They stress that it's not the job itself that determines satisfaction, but rather one's approach and mindset.
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