Heavy Hitters: The Digital Industrial Podcast cover image

66. Alex Moazed, Applico - The Rise of the Distributor

Heavy Hitters: The Digital Industrial Podcast

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Empowering Traditional Enterprises Against Big Tech in B2B Distribution

The chapter explores the importance of empowering traditional enterprises in the B2B distribution industry against big tech monopolies. It discusses the collaboration between tech startups and established companies to create impactful solutions and prevent dominance by big tech. The conversation highlights the unique needs of distributors, the changing landscape towards more digitally oriented business models, and the potential for investment in assisting incumbent distributors to innovate.

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