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CNLP 588 | Stephanie McNeal on How to Build an Authentic, Engaged Audience on Social Media, The Dark Side of Becoming an Influencer, Dealing with Haters, Snarkers and Negative Comments, Writing Headlines and Captions That Get Attention

The Carey Nieuwhof Leadership Podcast

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The Dark Side of Influencer Culture

I think the people who really built the influencer business and economy as we knew it didn't really, there was no way to know what it was going to become. I think that young women now have a lot more understanding of what they're getting themselves into before they become an influencer. On the one hand, you can have this really incredible career where you get to work for yourself. But there's a lot of downsides. You know, living publicly even in just the average good days is extremely taxing on anyone.

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