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Clean Rooms & Amazon Marketing Cloud with Flywheel's Keerat Sharma
The CPG Guys
The Future of Media Clean Rooms
The set of compute operations that anybody would want on top of a data set that they're collaborating with is going to grow. And as we see that, I think we'll also see the space get very commoditized. So today these complicated operations that you see from a media clean room are increasingly available without the data. But maybe there's a bit of streaming data that comes into play here in the future and you can have guidance to things that happen in much more real time through the context of a clean room.
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