Is There a Substitute for a Planner?

I worry we have lost that direct contact with aeston. It's its mediated now. Someofs it's mediator by to kno, but there is no substitute for a face to facecon on with your audience. I came up the same way doing one night when i was working at my first major agency. Before planning had been a large department in that agency. We would be pulled out to do, to go and observe qua work fit for new business pitches. And so you'd spend the day in the office, and an you would fly off to a city here in the us. And do some groups that night and come back and edit, et cetera,