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95% of Brands Are Under-Priced -- Learn Why + Post Holiday Campaign Ideas + Tracking Price Tests w/Drew Marconi

Conversion Tracking Playbook

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Introduction

The host introduces Drew Marconi from Intelligems and they discuss strategies for testing during the holiday season and how to continue selling post-holiday. They also talk about Google Optimize and different types of testing brands are doing, with an overview of Intelligems' profit optimization platform for Shopify brands.

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