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#315: Quoting Higher Fees with Confidence

High-Income Business Writing Podcast

CHAPTER

The Importance of Focusing on Your Craft

Writers focus a lot on their craft and they don't want to leave opportunities on the table. If you narrow it down, you're making it easier for people to say yes. You need focus in terms of what you pursue. And then by being a generalist and appealing to everyone, that's not the net. It's the water.

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