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190 The 4A's of Marketing by Jagdish Sheth

The Marketing Book Podcast

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Are There Any Books on Black Chain That You're Looking Forward to Reading?

Jack Sheth is a marketing consultant and author of the book, The Four Ays of Marketing. He has also created a leadership academy to teach people how to be more successful in their careers. In this interview he talks about his work as well as some upcoming books on block chain technology that may have an impact on marketing indirectly.

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