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2min chapter
Building His Newsletter to 75k Subscribers with Eddie Shleyner of Very Good Copy (#003)
Growth In Reverse
Strategic Sponsorship: Emphasizing Long-Term Partnerships
This chapter explores the strategy of focusing on inbound sponsorships rather than outbound outreach, advocating for a model that features one sponsor per quarter. It highlights the value of recurring advertising messages and draws parallels with traditional media to illustrate the importance of repetition in effective advertising.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode