Master of Scale Strategy Session

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Masters of Scale is CNN Tech's weekly, offbeat look at the workplace. This week we're joined by Reid Hoffman and Matt Roberts from Comitir Coffee. The company promises barista quality brew instantly without a machine. We'll play our Masters of Scale theme song and encourage you to try singing along at home.

How do you keep innovating while also making sure your core business stays on point? How do you turn your employees into impassioned storytellers? And how do you get even the most risk-averse stakeholders to get on board with your trailblazing new approach? Reid Hoffman and Bob Safian answer these questions and more, all posed live by entrepreneurs across many industries and stages of scale. Plus Reid reminds us the importance of staying grounded in our humanity amid the spate of big tech layoffs in our Need to Know segment.

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