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Building the Right Product, At the Right Time, For the Right People with Jack Butcher
The Startup Ideas Podcast
Build Once, Sell Twice
I think that's a lot of that came from the advertising world, too. When you're like in a war room in an agency environment and you have to distill this entire brand story or product story into something that fits on a subway ad. The first guy I ever worked for was a creative director with a writing background. He put so much more emphasis on how something looked or the nuances of the visuals because he was a graphic designer. And then when you get into a commercial environment, you start to get introduced to what persuasion is, what advertising is. That muscle memory definitely helped teach me the lesson that language is just incredibly powerful.
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