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2min chapter
Reuben Swartz - Anti-CRM For People Who Hate Selling
Ditching Hourly
How to Get Leads Off Your Website
There's a number of different reasons that you might be calling them. One is just like, there's somebody in your network that you haven't talked to for a while. If they leave it when they request the lead magnet, people actually would give their phone number to a lead magnet. And I have been amazingly surprised at the number of people who put in a real number and are super happy to get a call that isn't like a hardcore sales call.
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