17min chapter

Sweat Equity by Marketing Examined cover image

017 - Stop trying to go VIRAL. How to Build a TRUE fanbase with Kane Kallaway.

Sweat Equity by Marketing Examined

CHAPTER

Entrepreneurial Journey and Creative Pursuits

The chapter dives into the speaker's entrepreneurial journey spanning music, wellness, and podcasts while emphasizing the importance of audience building and sales mastery. It discusses the challenges of transitioning from corporate to creative work, highlighting the need for immersive commitment for career shifts. The conversation also touches on the significance of sharing knowledge and authenticity in entrepreneurship.

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