i think the key thing wit, youhav an earned secret is, i would, i would underline the word earned. You want to show when you walk into a room that you have sort of pud yourself into the story in a way that most people have not. And by the way, these don't need to be big, monumental things. They can oftentimes be small.
Suneel Gupta walks through his 7 steps for becoming “backable”--worthy of others backing your ideas.
— YOU’LL LEARN —
1) Why you don’t need charisma to be backable
2) How to make your idea stand out with an “earned secret”
3) Why you don’t want to have everything figured out
Suneel Gupta teaches Innovation at Harvard University. His bestselling book Backable is rooted in Suneel’s journey from a twice-failed entrepreneur to a leader behind two IPOs, and to being named “The New Face of Innovation” by the New York Stock Exchange. Suneel has personally backed startups including Impossible Foods, AirBnB, 23&Me, Calm, and SpaceX.