David Danziger, SVP of partnerships at Dstillery joins AdTechGod. They discuss David's journey in the ad tech industry, the impact of technological advancements on audience segmentation, and the role of AI and machine learning in advertising. David emphasizes the importance of human relationships in client interactions and shares his passion for the ever-changing landscape of advertising technology.Takeaways
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Technological advancements have significantly improved audience targeting and segmentation.
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Neural networks and machine learning are foundational to modern ad tech.
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Audience segments are becoming more refined and specific due to advancements in technology.
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AI is enhancing efficiency but should complement human interaction, not replace it.
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The selection of audience segments is still prone to human error, indicating room for improvement.
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Client relationships remain crucial in the ad tech industry despite technological advancements.
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David enjoys the continuous learning opportunities within the ad tech space.
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The intersection of advertising, technology, and data is vital for the industry.
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David believes that the human element in client service will always be important.
Chapters
00:00 Introduction to David Danziger and Dstillery
00:58 David's Journey in Ad Tech
03:52 Technological Advancements in Ad Tech
07:17 Refining Audience Segmentation
10:04 The Evolution of Audience Selection
12:57 AI and Machine Learning in Ad Tech
16:39 The Human Element in Client Relationships
23:40 Why David Chooses Ad Tech
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