#176: April Dunford – How self-publishing a book exploded her client service business.
Creator Science
From Traditional Publishing to Self-Publishing Success
This chapter explores the author's journey in evolving their client service business through the creation of a comprehensive resource that turned into a self-published book. It discusses the frustrations with traditional publishing and the benefits of self-publishing, particularly in terms of creative freedom and financial profitability. The author reflects on the transformative impact of their publication on attracting high-value clients and facilitating deeper business discussions.
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