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Episode 60: Keri Maijala - Building and leading a content practice at LinkedIn

The Content Strategy Podcast

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Shaping Perceptions and Demonstrating Value in Content Design

The chapter explores the significance of leadership in content design, emphasizing the importance of showcasing the invisible work and thought processes behind design decisions. It discusses the challenges of demonstrating the impact of content design, the importance of documenting and sharing work, and the need for tangible examples to convey value to stakeholders.

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