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#95 - Eli Schwartz
Y Combinator Startup Podcast
How to Generate Content That Generates Traffic for Your Company
The first kind of content you're gonna need is the closest to that service. You want to have a piece of content that talks about unclogging drains. Now, as you build out that content, you can move further up the buying funnel. There's many, many different avenues of content related to your original service.
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