3min chapter

eCommerce MasterPlan cover image

The Human Experience: How to Create Personal Connections in eCommerce with author John Sills

eCommerce MasterPlan

CHAPTER

Navigating ROI Myths and Boosting eCommerce Efficiency

This chapter explores the common misinterpretations of return on investment in e-commerce and the potential financial pitfalls of narrow-minded thinking. It also highlights an SEO plugin for Shopify and shares a key recommendation for a book on time management and productivity.

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