This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose cover image

AI Slop and What Mamdani's Win Means for Marketing (486)

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose

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Mamdani's Marketing Revolution

This chapter explores Zoran Mamdani's groundbreaking campaign in the NYC mayoral race, showcasing his use of innovative marketing strategies that effectively engage Gen Z. It contrasts these tactics with traditional political campaigning, emphasizing the importance of relatable content and influencer platforms in shaping modern political communication.

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