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4min chapter
Why Netflix is doing live TV
Marketplace Tech
Netflix's Shift to Live Programming and Advertising Strategy
This chapter explores Netflix's strategic move into live programming to bolster advertising revenue amidst stagnation and stock decline. It highlights the significance of live events, like NFL games, in expanding their competitive advantage in the streaming and sports broadcasting landscape.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode