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How to Set Clear M&A Objectives: M&A Advice from a Former Marine

M&A Science

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What Do You Do Better Than Everyone Else?

Most CEOs have a sense of what it is that they do well, but some can't answer the question. "The best ones have a clear market definition of the market they serve," he says. The worst are those who define themselves in terms of their product and don't ask: Who cares about pink drill bits?

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