The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople. cover image

HOW TO GET CLIENTS TO WANT TO TALK WITH YOU IN B2B SALES AND SELLING

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

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The Value of Being Likable and Human Connection in Sales

This chapter highlights the crucial role of being likable in sales interactions, focusing on effective ways to initiate conversations and build rapport with clients to achieve successful outcomes.

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