AI: The End Is Near (378)
This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
The Power of Generative AI
The most interesting feature I've seen from one of the generative AI sort of marketing companies is the automation of workflow. It basically takes it, writes, creates an original response to that query and then lets you approve it before you send it. And then if you send it, it automatically then creates the drip campaign that will ultimately follow from that. In other words, the AI is actually building workflows for you. That's a cool thing.
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