Why You Shouldn't Write a Book, or Should You Self Publish?

There is just a black and white difference between the kinds of speaking engagements you can get if you've written a book or you haven't. And we're going to talk later about should you self publish or not. You want to be able to point to the book. So that's kind of the base level. I refer to that as an over sized business card, appropriately or not. That leads to the second reason why you might write a book, and that speaking gigs. But how do we really feel about this? Taetablishis, what are the other types of sthat might qualify here?