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INFLUENCE: The Psychology of Persuasion - Commented Book

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CHAPTER

Forecasters Aren't Always Accurate, but They're the Face on the Television Screen That People Go After

Most conceded they are simply reporting information supplied by computers and anonymous meteorologists from the national weather service or a private agency. Most of the forecasters claim they are accurate 80 % to 90% of the time on one day forecasts, but longer range predictions get tricky. One woman upset that it had rained for her daughter's wedding called tom jaws of w k b w tv in buffalo, new york to give him a piece of her mind.

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