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The CPG Guys are joined in this episode by Michael Mosser, VP of Categories at Walmart Marketplace, Sarah Ray CEO or Arbitrage Ave & Charles Leslie CEO or Side Hustle Network.
This episode from recorded at the 2024 Walmart Marketplace Seller Summit.
Follow Michael Mosser on LinkedIn here: https://www.linkedin.com/in/michaelmosser/
Follow Walmart Marketplace on LinkedIn here: https://www.linkedin.com/company/walmart-marketplace/
Follow Walmart Marketplace online here: https://marketplace.walmart.com/
We asked Michael these questions:
- Your journey took you through HSN, ebay & walmart - take us through the years after graduation and what led you to be here at Walmart?
- How different is your category role in the seller marketplace compared to a merchant dealing with 1P vendors? Do you interact with the merchants and share ideas? How does this work?
- What tactics do you recommend to sellers on the marketplace and how do you help them scale?
- What is the role of walmart connect and how do you partner with Ryan Mayward's team?
- How do you quantify success in the marketplace and what metrics do you share back to sellers to help them develop?
- What are compelling reasons a brand should consider 3P vs 1P and be on your platform?
- How do you partner with WFS and what role does WFS play in the development of a seller?
- Finally, give us your view point on what the future holds for sellers on the marketplace - can we dream of a day where it's bigger than 1P?
We asked Charles & Sara these questions:
- Charles - tell us about sidehustlenetwork, how did you and Trista come up with the idea? Does Ebay come to mind?
- Sarah - let’s do the same, tell us all about what Arbitrage Ave is and does. How did you come up with the idea?
- Sarah - your IG profile says busy mom with an ecomm biz, how did you leverage IG to scale when the largest brands are still shy of social media.
- Charles - what do you sell on the platform, give us examples, and how to customers find you first on walmart marketplace?
- Sarah - what tactics do you leverage and recommend for other sellers on the marketplace - does walmart connect play any role?
- Charles - how do you use data from the platform or other sources to inform your decision on the marketplace?
- Sarah - what makes a seller elite on the marketplace, not just scale but be a top seller?
- Charles - how do you leverage tiktok and scale?
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