
This $100 Million Brand Released 1300 Products Last Year. Their CMO Explains How. (W/MacCoy Merkley)
The Andrew Faris Podcast
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Maximizing Customer Retention for E-Commerce Growth
This chapter explores the critical role of customer retention strategies in mid-sized e-commerce businesses, particularly those approaching eight figures in revenue. It highlights the differences in purchasing behaviors between new and returning customers and underscores the importance of data analysis in refining marketing efforts for sustainable growth.
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