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Why Romanticizing PLG is Dangerous

Run the Numbers

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Navigating the Limits of Product-Led Growth in SaaS

This chapter explores the limitations of Product-Led Growth (PLG) strategies in SaaS companies, focusing on payment processing and the importance of customer feedback. By examining examples from HubSpot and Airtable, it underscores the need to balance PLG with traditional sales tactics to effectively meet customer needs and grow sustainably.

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