2min chapter

2Bobs—with David C. Baker and Blair Enns cover image

Secrets Behind the Killer Proposal

2Bobs—with David C. Baker and Blair Enns

CHAPTER

How Many Pages Should We Have About the Background?

We're already beginning a deep dive and understanding the client. Do we need this section in here? Is it that we're listening, that we're careful? What are we saying with this section? Well, i think we're just showing off our internet search scales. We're showing that we know how google works. This next section is reframe the problem. And this starts with ta slide in the deck that says, we are living in the blank economy. It's time to start talking about the problem that we're trying to solve. The meatiest of the meaty meat parts right here. I mean, if you were pitching to apple, you'd absolutely want their 360 degree circle

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