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Have You Been Brainwashed?

The Mindset Mentor

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The Shift in Advertising: From Needs to Desires

This chapter explores the evolution of advertising practices, particularly the significant shift in the mid-20th century where marketing began to focus on consumer desires rather than just their needs. It also delves into the psychological tactics used in advertising, the impact on consumerism, and the complexities of the automotive industry, while considering how consumers can navigate the prevalence of advertisements today.

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