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67 John Jantsch: The Greatness Sales Strategy
The School of Greatness
Creating Product Launches That Work?
Louis: I talk about working in reverse. What would it take for everybody to, you know, be so happy they would refer us? He says some of his most successful products are ones where he started with what do they get after they've been a customer for an interesting 30 or 60 days. "I think that's probably the biggest missing ingredient from a lot of online courses," Louis says.
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