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How Athletes Have Created the Next Generation of Media Companies | Boardroom x All the Smoke Productions

Boardroom Talks

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Building a Self-Sustaining Media Venture in Sports

This chapter explores the establishment of a production company following an acquisition by Showtime and Paramount, focusing on self-sufficiency and strategic partnerships. It highlights the success of 'All the Smoke' and the lessons learned in navigating the evolving media landscape for athletes.

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