The Daily Aus's Zara Seidler on how they built a modern news business for young people on Instagram
Splice Pink
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Australian Youth Enrollment
Young people are the lowest demographic when it comes to enrollment. So we worked to try and push enrollments, and there was the highest youth enrollment of all time at this election. We ended up sitting down with the now prime minister to ask him exactly what he thought young people needed to hear. It's something that we're thinking about long-term about, do we move across the world? Do we try to engage young people in other markets?
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