How to Build a Portfolio of 20 Franchise Locations
Acquiring Minds
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How to Be Reached Out to Searchers
Michael Horowitz: I'm actually trying to spend more of my time investing in ETA stuff as a way of getting a little bit more variety in my day-to-day life. He says he finds all the different things people are doing in search really fun and think it's still super early innings for it as an asset class for investors and for operators. Michael, thank you very much for sharing this story. What a successful one and an interesting one. Love talking to somebody who looked at search. Still loves it, didn't go that path and now has kind of like the benefit of seeing really deep into a different path and understanding search from a different new perspective.
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