
#17: Deon Olivier Discusses Fuel Loyalty, Health Insurance Loyalty and Propositions for Financial Services Loyalty
Let's Talk Loyalty
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The Power of Naming Conventions in Banking
Dion: I love naming conventions, actually. And I do think they're underutilized, Dion. If you achieve certain specific goals around defining and understanding more around managing debt, exposure to unexpected expenses, et cetera,. Then they receive that reward as well. The great thing is it's all embodied inside of an app, which has a really neat little dashboard dial."
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