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12. How to get Leads WITHOUT Relying on Social Media with Lex Roman
The CEO Wingwoman
The Shorter the Better, Right?
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Chrissy: What do the timeframes for a lot of this look like in order to pay off? "I would definitely mix it up and have some shorter, easy payoff test and some longer tests" She says if you are looking for business actively, the shorter the better. If there is any evidence that it was working, great. Maybe there was something you could tweak in the strategy, your message, you were targeting.
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