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Use This Marketing Framework To Build A Cult Brand
Marketing Against The Grain
What's the Venn Diagram of Marketing?
I was trying to distill marketing down into a couple of key points because everything is better if you can put it into two or three points. And so we're talking a lot about storytelling, but I think there's an really important part in terms of marketing that marketing has evolved to over the last number of years. For any great marketers, I strive to be great at both of those things. So it's more like a Venn diagram. The third one is leadership and everyone needs to be a great leader.
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