Kipp Bodnar on Marketing Experiments at HubSpot and Harnessing HeyGen to Improve Conversion
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Navigating Challenges in the Digital Marketing Space
Exploring the dynamics and obstacles faced by companies in digital marketing, including the significance of being a core platform for sustainable revenue growth. The conversation covers AI prospecting startups, market limitations, and opportunities for specialized companies with AI automation. Additionally, the discussion touches on the evolving landscape of software companies, the commoditization of code, and the varying outcomes for companies in the marketing sector.
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