Navigating Misinformation in Crisis

Following the devastation of Hurricane Helene in western North Carolina, rumors and conspiracy theories about the disaster quickly began spreading online—some of them outrageous and bizarre, and some of them legitimate efforts to make sense of a confusing and frightening situation. With Hurricane Milton moving through Florida, the confusion seems unlikely to let up anytime soon. The volume of rumors circulating “is absolutely the worst I have ever seen,” FEMA Administrator Deanne Criswell told reporters.

There’s no one better positioned to speak to these issues than Kate Starbird, the co-founder of the University of Washington’s Center for an Informed Public, who studies both online rumors and disinformation along with crisis informatics, or how information circulates in the wake of disaster. Lawfare Senior Editor Quinta Jurecic spoke with Kate about why rumors spread after disasters, whether the flood of falsehoods is worse this time around, and how confusion following the hurricanes may set the groundwork for future conspiracy theories about the November election.

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