12min chapter

Better: The Brand Designer Podcast cover image

S7 E21: Brands and Bias — Avoiding Blindspots in Branding with N. Chloé Nwangwu

Better: The Brand Designer Podcast

CHAPTER

Blending Brand Strategy with Inclusivity

This chapter explores the intersection of brand strategy, creativity, and data-driven insights through the unique lens of a 'brand scientist.' The speakers emphasize the importance of including underrepresented voices in branding efforts and how this approach can enhance both client relations and social impact. Personal anecdotes about new projects and parenting challenges further illustrate the balance between professional growth and personal well-being.

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