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How to Streamline Buying & Selling with Peter Borkovich, SVP Sales at Yotpo

10/10 GTM

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The Importance of Strategic Alignment in Customer Onboarding

This chapter explores the importance of the Medic Med Pick framework in identifying decision-makers for successful customer onboarding. It highlights the risks of incomplete stakeholder engagement and emphasizes the need to align products with customer goals for long-lasting relationships.

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