
How to Streamline Buying & Selling with Peter Borkovich, SVP Sales at Yotpo
10/10 GTM
The Importance of Strategic Alignment in Customer Onboarding
This chapter explores the importance of the Medic Med Pick framework in identifying decision-makers for successful customer onboarding. It highlights the risks of incomplete stakeholder engagement and emphasizes the need to align products with customer goals for long-lasting relationships.
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