The Black Eyed Peas and Capital One Business

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The Black Eyed Peas helped unveil the iTunes store in 2003. Will had worked with Apple on the launch of the iTunes Store, followed by a series of other products. Capital One Business has created structures that help convert failures into opportunities for growth. We'll hear all about it after the break.

What can entrepreneurs learn from a genre-crossing, multi-platinum musician? How to take a big opportunity — and leverage it into something epic. From his earliest days as a founding member of the Black Eyed Peas, will.i.am learned from mentors how to not only identify big opportunities but compound them. From the Super Bowl to the first iTunes commercial; from the founding of Beats and his tech company i.am+ to a song beamed back from Mars, his ability to bring stakeholders together to leverage partnerships and compound possibilities will inspire founders at any stage of scale. Cameo appearance: Jeremy Siegel (urban designer, Bjarke Ingels Group).

Read a transcript of this episode: https://mastersofscale.com/william-make-it-epic/

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