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Is There an Option to Trade Down?
When i was running native, una lever would always run back to school sales. I remember when those were coming out, ever, everybody was like planning promotions around the next release of a stimulus check. That timing never made any sense to me. Now, i wonder if commerce brands will ultimately end up doing that - is there an option for you to trade down? Well, i feel ic in that case, tide tides, cost of acquiring the customer doesn't change,. whereas in commerce, you still have to fork up that ysk.
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