16min chapter

TRIGGERnometry cover image

Why Has Advertising Become Political? - Rory Sutherland

TRIGGERnometry

CHAPTER

Political Branding and Economic Disparities

This chapter discusses the perceived failures of political parties, particularly the Democratic Party in the U.S. and the Conservative Party in the UK, highlighting issues with candidate selection and credibility. It explores the disconnect between government policies and voter interests, particularly in relation to localism and economic inequality. Additionally, personal anecdotes about property markets and consumer experiences reveal the broader cultural and economic implications of changing business dynamics and taxation fairness.

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