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130 (Sell): Asking questions that get your buyer talking about impact vs features (Morgan Melo, Enterprise Account Executive @ Pave)
30 Minutes to President's Club | No-Nonsense Sales
What's Number One?
When you first jump onto a call, how do you go about picking a problem or figuring out which problem is going to be relevant to talk about here? You definitely want to figure out which problem you should focus on. But the first question is really the most important question,. I don't like just why did you take the call no matter how lovely you make it sound because I think it's too open ended.
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