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#144 Rocket Beans - Culture, Change und Umsatzzahlen, mit Arno Heinisch & Heiko Gogolin (live at The Circle)
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Entwicklung und Identität von Rocket Beans
In diesem Kapitel wird die Entwicklung von Rocket Beans von traditionellen Medien zu modernen Formaten behandelt. Die Gesprächspartner erörtern zudem die Optimierung interner Strukturen und die Stärkung der Markenidentität.
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