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10min chapter
Apple Scraps Work on Mac-Connected Augmented Reality Glasses
Bloomberg Businessweek
Apple's AR Struggles and Future Innovations
This chapter examines Apple's challenges with augmented reality glasses, particularly the discontinuation of Project N107 and the lukewarm reception of the Vision Pro device. It covers the differences between augmented and smart glasses, the impact of iPhone sales on R&D, and highlights future prospects in both satellite and artificial intelligence technology. The discussion also reflects on Apple's current performance, including recent growth in services revenue and the company's competitive positioning in the tech landscape.
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