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9min chapter
2024 wrap: Pearler & Rask year in review
Australian Finance Podcast
The Evolution of Pearler: From Launch to Growth
This chapter traces the development of the Pearler app over the past year, highlighting its transition from a basic launch to a more sophisticated user experience. Speakers discuss the significance of customer feedback and their ambitious plans for a 2024 overhaul, alongside insights into their rebranding efforts. The conversation also touches on the app's financial growth, the credibility established through user trust, and the challenges of evolving a startup in a regulated environment.
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