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TIP474: Building 4 Unicorn Companies with Celebrity Partners W/ Brian Lee
We Study Billionaires - The Investor’s Podcast Network
How Do You Get Started With a Celebrity?
Having a celebrity like Jessica Alba as a partner is obviously very helpful. But having a celebrity isn't everything, and a lot of celebrity driven products have failed. Unlike legal zoom, you raised 27 million, I believe at the launch. How did you end up at that number? And I'm also curious how you set evaluation given that the company was pre-revenue.
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